The product
WeWise is a WhatsApp marketing platform for Israeli small businesses. Owners get a Hebrew-first dashboard where they can run WhatsApp bots, automate customer replies, and send campaign messages that stay inside Meta's messaging rules so their business accounts don't get flagged.
What I built
The marketing site at wewise.co.il, the customer dashboard, and the backend that runs the automations against the WhatsApp Business API. RTL-first UI so the Hebrew interface reads naturally end to end. Shipped to production and in daily use by Israeli small businesses.